The Tool Estate Planning Attorneys Use to Write Meaningful Content

Clarify your message • Connect with Prospects and their Families • Grow Your Law Firm

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Is your estate planning law firm suffering
from poor social media presence?

  • You don’t know how to “connect” with people online.
  • It takes you forever to write content.
  • You send marketing emails but hear nothing.
  • No one sees the blog posts you write or mentions them to you.
  • You lose prospects to less-quality law firms with more money.
  • You feel like what you publish out to the world doesn’t matter.
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If so, the "Crafting Your Brand Story" will help you create a social media presence that prospects connect with.

How to Improve Your Social Media Marketing

Download the Guide

Get it immediately in your email inbox. 

Write Your Brand Story

It's simple, and we line everything out.  

Create Content that Connects

No more boring blasts out to the world. 

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Meet Your Guides

Roslyn Drotar-Cassidy

Having spoken nationally for esteemed estate and elder law organizations, Roslyn is more than just a seasoned marketer—she's your trusted guide in the legal marketing landscape. With a wealth of experience working alongside 1,000 estate planning law firms across the United States, she understands the unique challenges and opportunities in the field. Roslyn's expertise spans various facets of legal marketing, with a special focus on digital marketing, strategic planning, marketing research, database marketing, social media, company branding, and business development. Her skill set is a testament to her ability to provide creative, innovative, and forward-thinking leadership, all within a collaborative team environment. She has 5 boys, and her husband is a teacher and coaches multiple sports. In the “extra” time, she loves every minute of time spent with family and friends. She cannot wait to share her purpose story with you as to WHY working with estate planning and elder law attorneys lights her up!

Dana Alley

With over a decade of marketing experience, Dana has mastered the art of connecting high-caliber estate planning lawyers with hardworking families and individuals who hold their legacies dear. Dana's knack lies in demystifying the intricacies of legal marketing. She enjoys educating lawyers and their teams, enabling them to streamline and optimize their marketing strategies. Her talent lies in simplifying the intricate, empowering legal professionals to forge strong connections with their clients, making a profound impact on their lives. Above all, Dana is committed to bridging the gap between legal expertise and the families and individuals who benefit the most. She's more than just a marketer; she's your ally on the journey to connect with those who seek your guidance in safeguarding their legacies. When she’s not working with lawyers, Dana enjoys riding horses, tending to chickens, and sharing the joys of country life with her husband and two sons.

What Is Your Weak Social Media Strategy Costing You?

 

If you’re a great attorney (YOU ARE!), but the monthly numbers just aren’t where you want them to be, there’s good news and bad news.

The bad news?

You’ve got a crappy social media marketing strategy. Your prospects don’t really understand how you can help them. So, they go and buy from someone with messaging they understand.

"Crafting Your Brand Story" costs you absolutely nothing!

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What Do I Get With the Guide?

Step 1: 

Define who your prospective client is and what they
WANT.
 
Step 2:

Identify the PROBLEM they have. 
 
Step 3:

Position your business as the GUIDE and your potential client as the HERO.
 
Step 4:

Outline the STEPS people need to follow to do business with you.
 
Step 5:

Call them to TAKE ACTION.
Step 6: 

Communicate the SUCCESS they will get after doing business with you.
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GET ACCESS to

Crafting Your Brand Story

 

Welcome to Law Firm Social Media Growth Academy

 

Stop stressing about social media management and start celebrating success.

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